Category Archives: Design Thinking
Magic of Science and Empathy
The Design Academy specializes in mentoring companies on design philosophy and brand user experiences. Together with our clients, we work to integrate design into their business objectives and company acumen. From the grand corporation to the start-up circle, collective design is at the forefront of TDA’s discussions. In the following link, you can see Bob [...]
PolyOne Design Storm
Part of the design world involves connecting the dots. Sometimes the dots are concepts in a sketch, and sometimes the points are people- organizations made for each other, although perhaps unbeknown to them. Here at The Design Academy, we’re a bit guilty of playing matchmaker. We knew PolyOne and the Art Center College of Design [...]
HEALTH & WELL-BEING IS ONE OF OUR CORE COMPETENCIES
GE Healthcare – The Magic of Science & Empathy The Design Academy consulted with GE Healthcare on mentoring and unifying the global design team through a Design Philosophy, The Magic and Science of Empathy, that is currently being translated into a brand design language experience. The Global Design Philosophy presented by Bob Schwartz, GEHC General [...]
Can we really measure design? Design Thinking Symposium, Singapore, November 11, 2010
Measuring creativity and design continues to be at the forefront of The Design Academy’s design thinking. Chuck and Joan were keynote speakers presenting “Leveraging the Value of Design for Business Performance” to business and design professionals. Singapore continues to be a leader in positioning design as intellectual capital of the country. “Design Thinking has actually [...]
THE POWER of COLLECTIVE THOUGHT™
The Design Academy, in their POWER of COLLECTIVE THOUGHT™ methodology, collaborated with Jennifer Luce, one of the top 10 women architects in the USA, on workshops assisting designers in creating experiences and products that truly embody the meaning of empathy. Visit Luce Studio.
Seeing Beyond the Obvious
The Salon is a methodology that supports The Design Academy’s philosophy of using The Power of Collective Thought™ to solve the complex issues of today’s society. Its foundation is Design, Knowledge, Creativity, Leadership and Exchange. Multi-disciplined practicing professionals participating in a casual setting contribute insights, ideas, concerns and issues to help build the foundation… Integrative [...]